ADVERTISING LIABILITY

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This Policy is extended to include Advertising Liability happening during the period of insurance in connection with the Business described in the policy schedule.

The maximum limit of liability for Advertising Liability is that stated in the Limit of Liability of the policy schedule. Cover in respect of legal costs and expenses are in accordance with the cover provided for Personal Injury or Property Damage.

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“Advertising Liability” means liability for damages arising from:

  1. Unintentional libel, slander or defamation
  2. Infringement of copyright or title or slogan
  3. Unfair competition or idea, misappropriation under an implied contract

Exclusions:

Claims arising from Advertising Liability:

  1. For failure of performance of contract
  2. For infringement of trademark or trade name
  3. For incorrect description of any article or commodity
  4. For mistake in advertising prices

 

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